New Fragrance Collection: Jul et Mad LES WHITE – Néa, Nin-Shar and Garuda

jul et mad julien blanchard madelina stoica

Everyone enjoys a great love story, and one of the most fragrant is The Histoires D’Amour  by Jul et Mad,  four scented snapshots of  the lives of a coup de foudre couple.  Julien Blanchard  met Madelina Stoica in New York City (Stilettos on Lex debuted 2012) . In 2014, Cecile Zarokian created  Aqua Sextius, which was based on their honeymoon in Aix en Provence. Jul et Mad announced a new direction three fragrances “LES WHITE”,  which unveil another dimension of the couple: their passion for the mysteries and greatness of ancient lost civilizations, which  will be presented at the 7th edition of Esxence –The Scent of Excellence March 27, 2015 in Milan.

Byzance

Byzantine church in Constantinople photo http://www.lecourrierderussie.com/2009/07/cest-byzance/

Néa is a tribute to the Golden Age in Byzance and reflects the over the top opulence during the peak of the Eastern Roman Empire.

Perfumer: Luca Maffei, Atelier Fragranze Milano

– Head Notes:Date, Davana, Pomegranate, Palm Leaf, Black Pepper

– Heart Notes:Jasmin Sambac, Rosa Damascena, Dry Plum

– Bottom Notes:Patchouli, Cashmeran, Vanila, Benzoin, Caramel, Tonka Bean,  Ambroxan, Musk

    hanging gardens of babylon

source wikipedia

Nin-Shar is an interpretation of  the hanging Gardens of Babylon, one of the Seven Wonders of the Ancient World

In Sumerian mythology, Nin-Shar is the Goddess of Plants. She is the daughter of Ninhursag, Goddess of Fertility,and Enki, God of the Waters

Perfumer:Sidonie Lancesseur, Robertet –Grasse

Composition:

– Head Notes:Bergamot, Rose Liquor, Davana Essence

– Heart Notes:Turkish Rose Absolute, Jasmin of Egypt, Patchouli Fraction

– Bottom Notes:Oudh, Benjoin, Burbon Vanilla, Virginia Cedarwood, Sandalwood, Incense Absolut

garuda and vishnu

source: wikipedia

Garuda is homage to the great Angkor civilization.  A mythical divinity, Garudais portrayed as part man and part bird in Khmer mythology. He is the lord of birds, an allegorical figure of Indian inspiration. Thousands of Garuda depictions decorate the bas-reliefs of the magnificent Angkor Watt, the divinity being usually shown as the battle steed of Vishnu or Krishna, bearing the god on his shoulders, and simultaneously fighting against the god's enemies.

Perfumer:Luca Maffei, Atelier Fragranze Milano

– Head Notes:Bergamot, Orange, Cumin, Pink Pepper

– Heart Notes:Cambodian Oudh, Saffron, Rhum

– Bottom Notes:Patchouli, Timbersilk, Vetiver Java, Cedarwood, Cashmeran, Amber, Vanila, Musk

All three perfumes are Extrait de Parfums

Perfume Bottle 50ml (1.7 FL. OZ.) & Nomad Spray 7ml (0.24 FL. OZ.)  485 € / $ 590.00 / 475.00 £ & Nomad Spray 7ml (0.24 FL. OZ.)  Also available : 50ml (Love Basics» Golden Collection –flacon in white & gold cloche box)  165 € / $190.00 / 159.00 £;  5ml Love Doseolden Collection

The Presentation of Les Whites: Collectible gold-plated flacon & gold-plated Nomad Spray with hand-placed Swarovski crystals in JUL ET MAD logo design; – High-luxury collectible lacquer finish, hand-made wooden case with hidden compartment for Nomad Spray, personalized gold plates and satin interior

Availability:Pre-launch: March 2015 (Esxence Milano)/ Available at select stockists: May 2015

Via Jul et Mad, (no photos available at this time)

perfumer luca maffei

Luca Maffei

Editor’s Note: Luca Maffei’s of Atelier Fragranze Milano Iris Magnifica, made for the contest Esxence 2013 was among the five finalists. According to his bio he has created perfumes for Pineider, Acca Kappa, Washington Tremlett, Perris Monte Carlo, Masque Milano, Tiziana Terenzi, Alyssa Ashley and Zippo

-Michelyn Camen, Editor in Chief

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4 comments

  • Fazal Cheema says:

    when I read the name “Garuda” I knew the inspiration would have come from India and I turned out to be right 🙂

  • Roseinrose says:

    Néa I would love to experience it since it is a tribute to the
    Golden Age in Byzance and reflects the peak of the Eastern Roman Empire not to mention that Constantinople is my beloved city and it is one of the places I long to visit someday.