Look Homeward Angel: Revisiting the Perfume of My Youth

When I was 13, my slightly-younger step-uncle showed me my Christmas gift and said “Guess what it is!”

I said “Chanel No. 5”.

His jaw dropped. “How did you guess??”

“Because every woman alive wants Chanel No. 5”.

I wore Chanel No. 5 as a teenager, feeling very grown-up. Every time I smelled it as an adult, I thought, “I can’t do this again”. By a quirk and twist of fate, last year I found myself with a bottle of vintage Eau de Cologne. I put it on, half-expecting a flashback to my angsty teen years, but somehow the classic beauty of the scent transcended the scent-memory potential and I was hooked. Was I cured? I decided to explore other perfumes of my youth to see if we could prove Thomas Wolfe wrong and “go home again”.

I only revisited fragrances I wore into my mid-twenties. Scents I wore later on do not seem to have the emotional impact of some of these earlier scents, are generally easier to obtain in some form, and are fragrances I have either already dismissed or still wear.

The first perfume I remember having my own bottle of was Avon’s To a Wild Rose. Its dusky soft quality appealed to me, and looking back, it seems like it was fairly sophisticated for a girl of about ten or so. I found a vintage bottle (shaped like a giraffe – I love Avon) and gave it a whirl. To my surprise, I realized that this scent is a floral chypre; surprising, because I have trouble with oakmoss now and find it amusing that I started out with such a mossy scent. The drydown is fairly soft and powdery, and the rose is pretty quiet. I enjoyed wearing it, and think that this will be a great scent to cuddle up with for bedtime.

In my mid-teens, there was a drugstore I could walk to, and the counter had a good perfume selection. Radio advertisements for Helena Rubenstein Heaven Sent were in fairly heavy rotation, and I bought some. I can remember that it was fairly simple, pretty, and summery. I recently procured both some vintage and some of the current Dana interpretation to revisit. The top notes of the vintage needed to air out a bit, but it smells like I remember it, a bit sweet and floral. The sillage is fairly powdery, and I can see why it appealed to me. As it develops, it gets richer and a little more mossy/woody, and the far drydown is quite lovely.  It’s pretty and feminine. I am enjoying it and am glad for my little bottle, but it’s not something I will crave or reach for on a regular basis. It is a far cry from what the teens of today are wearing; much richer, more complex, and unique, yet still youthful. The current iteration is not much like the original, which is, sadly, to be expected, and I am glad it was extremely cheap, as it was gone in five minutes, and left a faint trace of baby powder scent.

I think I loved Dana Ambush more for the bottle I had than the fragrance. I would love to find that bottle again – wide at the bottom, narrowing to a slender neck, opaque, so perfectly coral-pink. The vintage Ambush I tried has a nice hit of floral lavender, a note I like in the right iteration. It doesn’t quite suit me now, but I have to say I am having fun with the memories I am having of that drug store, and shopping for my precious perfumes, perusing the Tabu, Emeraude, Tigress, and other enchantments.

My first grown-up perfume purchase, made when I was a late teen, was a bottle of Guerlain l’Heure Bleue. I distinctly remember the perfume counter, and the nice woman who waited on me, but I don’t remember exactly when I bought it or how I got the money, or what made me decide to spend that cash on perfume. I do know that I loved it almost beyond reason, and was completely thrilled with the purchase. I wish I knew where that bottle went, but there have been many moves between then and now. I have a bottle of Guerlain l’Heure Bleue Eau de Parfum in my collection, largely desired because of that memory, and worn with fondness. I am desirous of a bottle of extrait, as well, because it is so lovely.

In my twenties I wore a number of fairly popular and easy to obtain, highly advertised perfumes, one of which was Diane Von Furstenberg’s Tatiana. I believe my bottle came from the Cosmetique club, which sent a collection of makeup, skin care, and an occasional fragrance once a month for $10 or so. I was working in Oakland at a place that made jewelry and roach clips, and had a really good family in the people I worked for and with, so my memories are fun.  I was excited to try it again, because I really loved it back then. The instant I tipped some vintage edp out of my sample vial onto my wrists I travelled back in time. It is a deluxe white floral, rather tropical fragrance, sweet, sunny, and the right kind of soapy. Youthful, but in no way juvenile.  It’s beautiful, but do I really want to wear it again? After a few hours I began to feel a little uncomfortable in my skin. Maybe I will wait for a sunnier day and try it again.

I stumbled on two versions of vintage Revlon Jontue, Perfume Concentrate and Cologne, so tried them both.  I wore Jontue like mad when I was in my 20’s, and loved the soft sensuality of the advertising. Trying these may have been the most charged moments of this whole experiment – I wore Jontue a lot, really loved it, and my scent memory systems were on overdrive. I wasn’t remembering specific things – mostly my old friends and coworkers, and our environment and culture. Jontue is a woody floral scent and although it is really lovely, it is a bit too cloying for me now. It would have been perfect then – nice and sweet for my younger self.

Pavlova, by Perfumes Payot, was a parental gift, and one of my favorite bottles of perfume, with its beautiful floral wreath design. It was quite adult and always made me feel a bit more grown-up than I was – not old, just more mature. It made me have better posture when I wore it. The bottle I have now smells just as I remember it, and again, I am amused in finding that I was really enamored of a dreaded chypre. Wearing it as I write this, I am sitting a bit straighter in my chair. Maybe since the muse for the scent was the lovely ballerina Anna Pavlova, it inspires one to be more graceful and upright. I can see wearing this scent again – it is dry and green, with a mossy, slightly soapy underbelly.  I will enjoy pulling out that pretty Nouveau bottle now and then, too.

There was a point in my late twenties when I had moments of feeling like I was coming into myself as a person, finding out what it really meant to be an independent woman in the world. For those moments I chose Estee Lauder Private Collection. When I wore it, I felt like it matched the woman I was becoming: forthright and full of character. It is known for its unabashed greenness, and although it has mostly floral notes, I never think of it as a flowery scent. When I tried to wear it again, it no longer worked for me at all. It was too strident and loud and sharp. I can appreciate it, but no longer want it in my airspace. Now that I am older and have reached a point in life where who I am matters more than what people think of me, I no longer need the armor the Private Collection afforded me.

I have enjoyed this fragrant trip back in time. Although many of the fragrances I tested were not suitable for me now, I cherish the memories, and love the fact that I have these perfumes on hand to wear now and then when I feel nostalgic. Many thanks to my perfumista friends who helped me obtain samples of some of these vintage fragrances. Collecting vintage perfumes can be a crapshoot, and your assistance was invaluable.

I hope I have inspired you to try a few of your old loves. Let me know if you have done that, or what your favorites were back in the day.

Tama Blough, Editor

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18 comments

  • I associate my earliest perfume memories with my maternal Grandmother, specifically Chanel No.5 and fine British Lavender talcum powder, neither of which I was particularly fond of (seemed too strong)….though I thought my granny was wonderful. But I remember with fondness watching her sitting in front of the vanity obviously enjoying anointing herself.

    And with my mother, who wore perfume beautifully. For some reason TABU comes to mind though I know she wore others. Dad used to gift lovely perfumes to Mom on her birthday and their anniversaries. Such a romantic tradition.

    Just recently, my sister and I have been exploring all natural perfumes… In our email conversations, learned she loves Chanel No.5. What a surprise! I may have to give it another sniff.

    Perfumes are difficult to match to my chemistry, mainly becoming overwhelming on my skin. Perfumes I wore as a young teenager and into my early 20’s were ‘MAJA’ by Myrurgia (still have a bottle given to me by a girlfriend in 1962) and ‘ZEN’ by Shiseido that I loved on first whiff in the early ’70s. An everyday scent from the early 80’s that I still have was EAU FRAICHE by Elizabeth Arden – light, bright, sweet, and floral.

    Thanks for this article…delightful revisiting perfume memories!

  • Cynthe, Zen is a scent I can almost “picture” in my nose. Somebody I knew must have worn it, but I never did. I’d love to have a vintage bottle!

    Thanks for your comment!

  • What a beautiful article. Ahhh youth and perfume. i hummed the heaven sent jingle with you. I wore shalimar then today and tomorrow. Love the literary reference. Thank you Ms. Blough. Tonight I will wear clinique elixir and think of you. yes, I am older, but many of my favorites smell the same or it may be my brain thinking they do.

  • What a delightful “time travel” story! I recently got hold of a vintage bottle of Coty Sand & Sable, and like the Heaven Sent, it is far superior to the current version, and very wearable. Even better, my very first perfume – I must have been only nine or ten years old – was a very pretty Avon green floral perfume called Hana Gasa, now long discontinued, which I received as a Christmas gift. Fast forward more than forty years and I ran across a bottle on EBay, much to my delight. I took the chance, and it was in absolutely perfect condition – and I still loved it! I guess my taste in perfume got a very early start! 🙂

  • I LOVE THIS ARTICLE!
    First of all I find it amuzing how scents that used to be everywhere not too long ago now haunt our closets and their names are almost forgotten. Your referce to Pavlova sparkled a burried memory. I had read reviews of this perfume before but up until now I thought I never had a personal experience of it. Now an image gradually appears, of me as a child sneeking into my aunts bedroom, floor plank creeking, to admire the bottle on her bedside table among other more common bottles. It looked so precious to me! I remember that I never put some on in fear I would be discovered but I have tasted some. Now I can remember how Pavlova (the perfume) tasted like :). I also had a little sip of Tosca to wash Pavlova down and I’m still here to tell the story

  • Terrific article.

    My old loves:
    1) Shiseido Zen. I discovered it in the 70s, and I still wear it. And yes, I have vintage bottles!
    2) Chanel No. 22 and No. 5. I wore them in my early 20s.
    3) DvF Tatiana. I wore it in my teens.

    I would add that my mother’s perfume also made an indelible impression on me. In the 70s, she wore Anais Anais. Although she no longer wears it, it still smells like my mother to me.

  • Thank you Tama for my walk down memory lane, as all of the scents you wrote about I wore in my early teen years! I have also tried re-visiting many of my cherished scents that I wore in my 20s (Nocturnes de Caron, Cristalle, Calyx, no 19, no22, Metal, Rive Gauche) and it is bittersweet to smell the scents of my youth. I am also amazed at how more complex and different the vintage perfumes are from what is out there in the fragrance industry today. Perhaps because many of the ingredients in vintage are now barred from the current perfumes. This was a fantastic article! Would love more, s’il vous plait 🙂 !!!

  • Hello Tama — You and I must be of similar ages and backgrounds…”working at a place that made jewelry and roach clips” indeed (mine was applying studs and rhinestones to Levis, which we bleached ourselves in a child’s backyard pool). Ambush especially — my entire 8th grade class wore gallons of it. I wonder if ‘tween girls are allowed to wear perfumes to school now. Anybody know?

  • Olfacta yes tween girls wear perfume
    But Justin bieber Vera Wang princess and Taylor swift are the most popular along with jordin sparks
    I made money selling paintings and painting on jeans jackets and anything denim same generation and macramé and rug hooking

    Maybe it’s a NYC thing? I wore many of Brigitte s fragrances in the 80s I discussed fragrance with my friends cute boys but some classmates wore jovan musk love baby soft and yardley

  • Flora – neat that we both found our first loves to be enduring ones – and Avon to boot!
    Amer – tasting perfume is quite brave! Nice memories.
    Lisa, do you still wear the Chanels?
    brigitte – I’m so glad you liked the article! Working on more…
    Olfacta, that’s funny! I remember those spangly jean jackets but never had one.
    Michelyn – macrame!! Everybody did that. Even I did a little, but was more interested in other things. I think I still have some macrame work from then. I painted on t-shirts.

  • Hey you must have been living at my house..all of these fragrances were there..I love the Ambush bottle also..seems like it had a cushy rubber materia coating..

    Olfacta..I added studs to my jeans too..all so cool.
    Brigitte I have worn the fumes you listed..the Calyx..was good for spring..

    Rive Gauche..loved it

    Yes Chanel 5..everyone wanted to be a “woman”..including me..

    Thank you for a great article..ok..Diane Furstenberg fragrance with a swan…kind of sweet..? I wore that..also had her stretch jeans with the swan..hehe
    lots of Avon and Lauders..

  • It’s just called Vanderbilt! I have heard good things about that one. actually. I still wear GV jeans – they are one of the few brands that fit my butt.

    Glad you enjoyed the article.

  • What a lovely article, Tama! I’m a bit late to the party, but I’m so glad I came over to read it. I think you were very brave to retest all those perfumes. I’ve only done that a few times–with Oscar de la Renta, Liz Claiborne and Lauren–and it kind of gives me the heebie jeebies. I love having the perfumes on hand, but I never turn to them. Of course, if I’d had the good taste to fall in love with something like L’Heure Bleu I might feel very differently.

    I especially love your descriptions of Pavlova and Private Collection. I know exactly what you mean by a perfume that makes you stand up straight. Chypres totally do that for me. (Whereas Orientals, and the right kind of lush white florals make me langorous… 😉 )

  • Thank you for visiting, Alyssa. There are a few perfumes out there I used to wear that I’m not so sure about now. for sure, but mostly from my 30’s. I have returned to a few of them, though, Poison especially.