March 26-29, 2015 all roads lead to Milan for the 7th Edition of Esxence –The Scent of Excellence, where the spotlight shines on artistic perfumery. Hundreds of artisan, niche, luxury and emerging brands exhibit and fragrance aficionados are offered the opportunity to meet the influencers behind hundreds of brands as well as superstar perfumers and industry experts. CaFleureBon is proud to be a an official media sponsor for the third year and will be live blogging each day bringing you all the latest news and highlights, as well as interviews.
March 26 and March 27 is open only to the trade and the press, but all perfume lovers are invited to partake of the best and perfumery at The Mall Milano located at The Piazza Lina Bo Bardi March 28-29. For a list of exhibitors click here
Hours:Thursday- Saturday: 10:30 -6:30, Sunday -10:30-4:30
In addition to the visiting the exhibitors, Esxence offers Workshops and Conferences.
Esxence –The Scent of Excellence 2015 EVENTS CALENDAR
THURSDAY, MARCH 26th
1.00 a.m.
Workshop Artistic Perfumery and its values Chairman: Silvio Levi, Co-Founder of Esxence The Scent of Excellence with Introduction by Claudia Belardi
12.30 p.m.
Conference About Cultural, Spiritual, Social Processes Through Food Buzz Gigi. Angelo Orazio Pregoni interviewed by Anna Mascolo
3.00 p.m.
Conference The Art and Olfaction Awards: Professionalizing Artistic Perfumery with Prof. Claus Noppeney, Bern University of Applied Sciences & Scentculture.institute and Saskia Wilson-Brown, Founder of The Institute for Art and Olfaction and The Art and Olfaction Awards (Los Angeles)
4.00 p.m. Announcement of the Finalists of the Art and Olfaction Awards with Saskia Wilson-Brown, Founder of The Institute for Art and Olfaction and The Art and Olfaction Awards (Los Angeles)
4.30 p.m. Conference: Modern Age in Italian Perfumery An Historical and Olfactory Made in Italy Focus. by Ermano Picco, La Gardenia Nell’Occhiello
5.30 p.m. Perfumed Cocktail by Marika Vecchiattini, Bergamotto e Benzoino (About costs and registration esxence@equipemilano.com)
5.30 p.m. Concert Creative Affinity: the Music of Luciana Bigazzi meets the Art of Keiko Mecheri with Luciana Bigazzi, Pianist Composer and Keiko Mecheri At Cinema Apollo, Galleria De Cristoforis 3, Milano
Le Cinéma Olfactif Daisies a film by Vera Chytilovà, a scent by Mark Buxton About costs and registration esxence@equipemilano.com
FRIDAY, MARCH 27th
10.00 a.m.
Workshop: Artisan Perfumery: Business Opportunities and Business Threats Chairman: Karen Marin, Business Development Manager Parfums Givenchy
11.30 a.m.
Conference The Rich Palette of Bitter Orange with Bernard Bourgeois, Osmothéque
2.30 p.m. Workshop What kind of Skincare for the Niche Market? Tradition and Creativity in the Experimental Aesthetic Hedonistic Consumption. Chairman: Alessandra Ciccotosto, Expert and Professor in Cosmetic Marketing Dott. Guido Rovesti, Chemist Cosmetologist
4.00 p.m. Conference Skincare trends and sensoriality with Alessandro Fontana, CEO Sinerga, Chiara Mantovani, Cosmetologist at Sinerga R&D Laboratory and Simona Ironico, Head of Research Snooping Around Lab in collaboration with Sinerga Trends Lab
5.00 p.m. Lecture How the West Fell in Love with Oud with Michael Edwards, Fragrances of the World
6.30 p.m. The Perfumed Concert by Laurent Assoulen, Pianist Composer and Perfume Expert
SATURDAY, MARCH 28th
11.00 a.m. Book presentation Dillo con un profumo (ed TEA). The Scent of Design The Author Mariangela Rossi talks with Laura Maggi, editor-in-chief at Elle Decor Italy, and with Giorgia Martone Art Director of Magna Pars Suites Milano, the first Hotel à Parfum 12.00 p.m.
12:00 PM Workshop by Mouillettes & Co Invisible Messages The language of fragrances is invisible but it always tells us a story with Maria Grazia Fornasier and Emanuela Rupi
2.30 p.m. Book Presentation Le lacrime di mirra – Miti e luoghi dei profumi nel mondo antico by Prof. Giuseppe Squillace, University of Calabria 4.00 p.m. Conference Perfume Wardrobe with Marta Siembab, Senselier
4.00 p.m. Conference Perfume Wardrobe with Marta Siembab, Senselier
5.00 p.m. Book Presentation La sua voce è profumo The Author Giovanna Zucconi introduced by Maddalena Scagnelli (voice and violin) and Franco Guglielmetti (accordion)
SUNDAY, MARCH 29th
11.30 a.m. Workshop by Mouillettes & Co Invisible Messages The language of fragrances is invisible but it always tells us a story with Maria Grazia Fornasier and Emanuela Rupi
Both Sr Contributor Megan (also author of Meganninsaintmaxime.com) and I will be in attendance. I would like to take this opportunity to thank Caterina Gianelli and the team at Equipe International Srl for all their help and patience.
–Michelyn Camen, Editor in Chief