Perfume Review: BLOCKI Parfums “This Grand Affair” (Kevin Verspoor) + Belle Epoche Fragrance Draw

Blocki on the cover of P&F, formerly the American Perfumer magazine.

Blocki on the cover of P&F, formerly the American Perfumer magazine. Courtesy of BLOCKI

I first heard about BLOCKI Parfums when I read  Creative Director Tyler DeLabarr Kraemer’s Profile in American Perfumery and have been intrigued ever since. Now, for most of my life, I’ve been accused of over-romanticizing things, and I suppose it’s true, but you’d be hard-pressed to find a perfume house with a more captivating story than BLOCKI Parfums, and I can’t think of any others that can boast of their Founder surviving a shipwreck. Less than 10 years after that shipwreck, John Blocki apprenticed himself to a chemist; at 17, he took his first and only job working for someone else at a drug firm in Chicago. By the time he was 20, he owned his own drug and retail company and he kept right on rolling until “his perfume boutique on Michigan Avenue was so large and had such a vast assortment of perfumes that it was referred to in the trade as a perfume palace”. He was a true pioneer in America perfumery, known for the high quality of his perfumes, as well as their artistic presentation.  Tyler DeLabarr Kraemer and his wife Tammy have picked up the mantle of his legacy and  debuted three  high quality, beautifully presented perfumes, in 2015 on the 150th anniversary of BLOCKI’s founding. There are three superb fragrances in the collection to date: For Walks (reviewed here by Pam Barr, Sr Contributor), In Every Season and my favorite This Grand Affair

kevin verspoor cafleurebon profiles in american perfumery

Kevin Verspoor Perfumer

The perfumer for BLOCKI is award winning (and former CaFleureBon contributor)  Kevin Verspoor, who is a synthesate. He is such a perfect fit for this House that I just had to ask Tyler DeLabarr Kramer why he was chosen. He wrote, “BLOCKI is an original American heritage perfumery and working with Kevin, as an American perfumer, was simply inspired. His passion and understanding of classic fragrance combined with his knowledge of unique and modern niche perfumery was a wonderful match. Our aim is to create modern classics.”  

Oscar Arthur Bluhm (German, 1867-1912) - Vor der Vorstellung

Oscar Arthur Bluhm (German, 1867-1912) – Vor der Vorstellung

From the very first spray, I was transported back to the Belle Epoque; a time of incredible style and lavish galas. It smells of powdered white shoulders rising above tightly corseted waists, and I could almost hear satin skirts rustling on the ballroom floor.  

Oscar Arthur Blum Vor dem Ball Mondäne Dame in einem Sessel

Oscar Arthur Blum Vor dem Ball Mondäne Dame in einem Sessel

It reminds me of something a master perfumer would make for a woman he loved dearly, and (like all of BLOCKI Parfums fragrances) it was in fact inspired by the memoirs of Mr Blocki’s mother, Emma. A woman who survived a six week transatlantic voyage with eight children in tow, only to be shipwrecked on the shores of Lake Michigan would not have settled for the insipid little bottles of meh that pass for mass market fragrance these days, and Mr. Kraemer and Mr.Verspoor did not make such a thing. This Grand Affair is as magnificent fragrance that evokes other classics, and could stand proudly next to pre IFRA Guerlain Shalimar, Houbigant L’Ideal and L’Origan by Coty (latter two are favorites of Mr. Verspoor’s).

Oscar Arthur Bluhm German Baroque painter

Oscar Arthur Bluhm

This Grand Affair opens with a very pretty neroli and crisp, especially aromatic Davana oil. The combination is very distinctive and, to my nose, is what gives a very modern feel to the perfume. Neroli plays up the sweeter facets of the Davana, without diminishing its herbal and woody characteristics. It’s a fantastic opening, and lays the perfect foundation for the lavender and rosy heart. Davana shares many underlying attributes with lavender and these shared nuances make for a seamless segue.

Oscar Arthur Bluhm (German, 1867-1912) - Garderobe

Oscar Arthur Bluhm (German, 1867-1912) – Garderobe

The rose at the heart of This Grand Affair is lovely; soft, but very full, and almost suede like in its plushness. It’s beautifully done and adds a rich, vintage feel to the fragrance as well as a great deal of elegance. The sillage at this stage of the fragrance is extraordinarily elegant, as sueded rose and lavender caress the air around you.

On The Balcony, by Oscar Arthur Bluhm (1867-1912)

On The Balcony, by Oscar Arthur Bluhm (1867-1912)

This soft rose melds in to a deep, warm base of vanilla and tonka beans in another flawless segue.  The rose is still there, really a whisper, as is the tonka and vanilla; I notice that the vanilla and tonka beans smell a bit like pipe-tobacco. But the blending of notes here is so masterful that I think you’ll be more than content to simply drift from one softly fragrant cloud to another, thanking your lucky stars that there are still people who care enough to make perfumes as beautiful as this truly grand affair.

Notes: duet of grapefruit and neroli and sweet woody davana oil leading to a heart of Bulgarian lavender, rose d'orient, petitgrain of lemon and mandarin. The base lingers with vanilla, musk, tonka bean and patchouli.

DISCLOSURE this review was based on a sample sent to me by the gracious owners of BLOCKI Parfums.Opinions my own

Tammy Schuster, Sr.  Contributor

Art Direction: Michelyn Camen, EIC.  I chose the artwork of a relatively obscure German painter Oscar Arthur Bluhm who painted during the period known as La Belle Époque, (between 1871 and 1914), when the original  BLOCKI, founded in 1865 was a leading American House. 

blocki--grand-affair--photo-1

A Grand Affair Collage by BLOCKI

 Editor’s Note:  For those readers who have not read  former Vintage Contributor Kevin Verpsoor’s Legends of Modern Perfumery: History of Coty and History of Houbigant, I encourage you to do so. They are two of the most thoroughly researched and historically accurate articles we have published.

blocki perfumethis grand affair 50 mledp

Thanks to the generosity of Blocki Parfums we have a 50 ml bottle of This Grand Affair for a registered reader in the US. To be eligible please leave a  quality comment with what appeals to you about This Grand Affair based on Tammy’s review and if you knew the history of BLOCKI. Draw closes 4/21/2016


 We announce the winners only on site and on our Facebook page, so Like Cafleurebon and use our RSS option…or your dream prize will be just spilled perfume

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19 comments

  • Lillyholloway says:

    Ever since I heard if this house last year I have had them very high on my try list. As much as I love the newer more modern scents, my heart belongs to fragrances that can revive the vintages. I live in the US.

  • I love the sound of “This Grand Affair” – vintage elegance captured in a bottle! I also do know the history of Blocki ever since coming across “For Walks” at Twisted Lily 🙂 I’m in Seattle. Thanks!

  • I’ve been interested to try the new Blocki perfumes, and even more so since hearing that Kevin Verspoor is the man behind the new releases. I loved the article he wrote on the history of Houbigant. A great choice for a classic house wanting to create for a modern audience, without losing its connection to the classics. Belle Époque is a great inspiration, and I would love to try this.
    Please enter me for the draw. Thanks!

  • The Grand Affair is the fragrance I imagined ladies wearing to a Great Gatsby Gala! Pure elegance. Belle Epoque is an awesome inspiration and I eagerly await to try this. I’ve never tried anything by Blocki! I live in the US and thanks for the draw! 🙂

  • fazalcheema says:

    I knew about the history of BLOCKI because an article by Cafleurebon has detailed it in the past. I am interested in this perfume because it has retro feel and Kevin has taken inspiration from Houbigant L’Ideal and Coty L’Origan. thanks a lot for the generous draw. I am in the US.

  • Reading the review, the part of the description that I like the most is “The rose at the heart of This Grand Affair is lovely; soft, but very full, and almost suede like in its plushness”. Would like to try it. I’m in the US.

  • Blocki sounds like a company that really cares about the ingredients and I like how Tammy wrote isn’t going to put out out meh perfumes. I was on their site and it was really amazing to learn the history. I remember Kevin from Cafleurebon and thanks for the links to the articles again
    The Davana neroli soft rose and tonka sound a bit like Shalimar and I Would really love to win A Grand Affair. Either way I am excited to sample the line

  • MikasMinion says:

    I read the history of Blocki when For Walks was reviewed, and everything about its revival makes me want to try the line. This Grand Affair sounds really beautiful and, since I love the full-bodied vintage stuff, I’m sure I would love it. Also, I’m not sure I know what Davana smells like so I’m keen to see if I can sniff it out.
    I’m in the US. Thank you.

  • I’d never heard of BLOCKI, but if This Grand Affair can be compared to the likes of pre-IFRA Shalimar, I’d LOVE to smell it! I live in the US, and thanks for the draw!

  • Diana Devlin says:

    I’d never heard of BLOCKI until reading this review. A Grand Affair sound so incredibly romantic. I’ve been testing rose fragrances lately and have been enjoying how much they make me feel. The notes in this perfume sound beautiful and I may even be tempted to do a blind buy.
    I live in the U.S.

  • I read the history of Blocki when For Walks was reviewed, and everything about its revival makes me want to try the line. he fragrance looks wonderful.
    I live in usa

  • Gregorysop says:

    Blocki is another wonderful example of why i read this site, an 150 year old american house whom I have, unfortunately, never heard of. Further research found that John Blocki was born in Prussia and immigrated to the US. I’m happy that this once great house is being resurrected by those who can create product that he would be proud of. Congrats. This particular fragrance contains some of my favorite scents along with a few I have never experienced.
    I am in the US.
    Greg

  • I first read of this house at this website. The history of and resurgence of this house are fascinating. What appeals to me about This Grand Affair is how does the grapefruit work with the other notes. US

  • I recently got to try this, and I absolutely LOVED it. I knew nothing about the company, but the quality of the scent makes me wonder why they aren’t more popular. Reading this review makes me better understand the scent; the scent really clicks into place in this context. I’m in the US; thanks for the draw! I’d love to own a bottle of this!

  • Classic, magnificent orientals like Shalimar are my very favorite perfume genre, so I’m dying to try this modern fragrance that can stand up to past masterpieces. I’d never heard of BLOCKI before reading the previous post about the company. I’m in the US. Thanks!

  • I had never heard of BLOCK! before but I have so much respect for hard working people who fail and then pick themselves up to try again. The world is driven by perspiration more than inspiration.

    A Grand Affair is an ambitious name, good for them for aiming high.

    I’m in the US, thanks for bringing this interesting perfume house to my attention.

  • The artwork here was very nice. What’s appealing to me is this statement, “This Grand Affair is as magnificent fragrance that evokes other classics, and could stand proudly next to pre IFRA Guerlain Shalimar, Houbigant L’Ideal and L’Origan by Coty”. 🙂 USA

  • I think I have read a review about Blocki on Cafleurebon. The story captured my attention. The Grand Affair is such a romantic name for a perfume and i like the fact that it sounds like it isof an older era. Thanks to Blocki for a generous draw.
    I’m in the USA

  • I’am a huge fan of Neroli and a opening like this is up my alley. But I love the sound of a fragrance described as soft, but very full, and almost suede like in its plushness. LOVELY! Thanks again for the draw. Only know of Blocki from past reviews of the line here at Cafleurebon. From the US.