New Fragrance Review: Jo Malone Basil & Neroli (Céline Roux/ Anne Flipo ) 2016 “Elegant  Simplicity”

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William Worcester Churchill – Girl playing piano, 1918

The art of simplicity is a puzzle of complexity” – Douglas Horton

My young piano students love to play intricate, technically complicated pieces.  They derive a lot of kinetic satisfaction from negotiating difficult passages and bringing excitement to the piano with their hands.  From time to time I have to remind them that musicianship is not just about dexterity and speed. It also involves the ability to reveal the beauty, emotion and nuance in even the simplest of melodies. Simplicity and elegance often take more skill to express than complexity. I believe the same holds true for fragrance.  A mesmerizing soliflore, while perhaps not as elaborate or rich as an oriental perfume, can be just as exquisite and exciting.  And when life seems overwhelming or confusing, a well-crafted, focused cologne can be a welcome antidote.  

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Isabella and the Pot of Basil – George Henry Grenville Manton

Basil & Neroli by Anne Flipo in collaboration with Creative Director Céline Roux, the newest fragrance from Jo Malone, is a great example of this elegant simplicity. The cologne has two distinct characters.  It opens very green and cool with the fresh, sweet pungency of basil, bergamot and something like lemon verbena.  It doesn’t take long for the warmth of blooming bitter orange, the neroli, to surround the wearer with a glow of comforting, slightly spicy warmth.  The lightness of the neroli blossom, not as heavy and honeyed as orange flower, is a great pendant to the herbal, shimmering quality of the basil.  The composition is delicately woven together with a touch of cedar leaf and carefully grounded in a suggestion of vetiver and musk.  

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Jo Malone Basil & Neroli photo Jo Malone

Jo Malone London has been creating beautiful colognes, soliflores and elegant, deceptively simple note combinations for over 20 years.  Basil & Neroli pays homage to  the game changing use of basil in the iconic Jo Malone fragrance, Lime Basil Mandarin. The Company encourages clients to personalize their perfumes by layering and combining scents.  I believe that Jo Malone’s Basil & Neroli has the ability to lift and lighten almost any combination of fragrances, much as it has recently brightened and enlivened many of my busy and very challenging days.

Disclosure: I received a bottle of Basil and Neroli from Jo Malone London with gratitude. Opinions are my own

Gail Gross – Senior contributor 

Art Direction:MC

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7 comments

  • I received a sample of Basil & Neroli when I purchased a bottle of Orange Bitters recently, and I was surprised at how much I’ve been enjoying it. It really is bright and cheerful.

  • fazalcheema says:

    Jo Malone has some pleasant scents, if only they could improve their sillage a little bit.

  • I have a coworker that only wears Lime Basil Mandarin, maybe she is willing to check this one out.

  • I agree about the weak sillage of some Jo Malone perfumes, but I like most of them anyway. This one is a must-try for me because I love basil note.

  • I have a few bottles of Jo Malone, my criteria is that I must “love” them and they must be lasting. They often meet the first criteria of a good scent, but poor lasting qualities. This one (and the new Orange Bitters) were both nice fragrances, but non lasting on the skin. Darn.