New Fragrance: Beloved by House of Amouage

Luxury House Amouage and  Creative Director Christopher Chong introduce Beloved, a fragrant homage to New York City's fashionable and stylish “Bergdorf Goodman Woman”.  According to the press release, the new perfume “engages the elegance and complexity of the modern woman: strong, empowered, animated, and in control".

Top: Jasmine, Purple Rose, Lavender, Clary Sage, Clove Bud, Chamomile, Cardamom

Heart: Ylang-Ylang, Violet, Everlasting, Cistus, Benzoin, Olibanum, Patchouli

Base: Cedarwood, Sandalwood, Castoreum, Civet, Leather, Musk, Vanilla, Maltol -an organic compound from a larch tree), Amber

Beloved by the House of Amouage is available exclusively through Bergdorf Goodman in the USA

 Beloved is available in 100ml and costs $430.00  (less than it costs to become a "Bergdorf Blonde"). The nose is Bernard Ellena from Symrise.

Michelyn Camen, Editor-In-Chief

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5 comments

  • noetic owl says:

    The base notes of Beloved are fantastic….castoreum,civet,leather,etc.
    I am also curious about the maltol from the larch tree. Unfortunately I would not be able to afford a bottle 🙁

  • Mary Evans says:

    Sticker shock
    Yet if it is truly as great as it sounds I would forgo 5 mediocre fragrances for one spectacular scent
    Now to get a sample ? I wish amouage would sell samples online