New Fragrance: 222 by Adam Levine of Maroon 5

 

Photo: Cosmopolitan UK

He's got "Moves Like Jagger', tons of grammys, great tats, and Adam Levine, the sexy front man for Maroon 5 is composing his own line of fragrances.  I was an Adam Levine fan girl in 2005 with the album Songs about Jane, but it "makes me wonder" why the guy who tweeted last year to his fellow The Voice co-star, Christina Aguillera  that he would never do a celebrity fragrance (he wrote, “I also would like to put an official ban on celebrity fragrances. Punishable by death from this point forward.”) has changed his mind.

Named 222, after his lucky number, two scents will debut May 2013- one for the ladies and one for the fellas.

Not much has been disclosed about the new fragrance other than it will "smell like his personality" and the company behind it is ID Perfumes  who launched Katy Perry's successful  Purr.

So will you be spritzing?

Michelyn Camen, Editor in Chief

Editor's Note: The photo above was featured in Cosmopolitan UK when Adam Levine got naked for an article about men and testicular cancer and is not an ad for 222

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10 comments

  • I don’t care why that pic was taken, it should just henceforth always be used for everything he is involved with.

    Unless this turns out to be one of those celeb scents like the Bruce Willis stuff that never makes it to America, I’ll sniff them. Why not?

  • Scentual healing says:

    Looking at him It’s getting harder and harder to breathe
    I will definitely want to check him I mean the new fragrance out
    Eat your heart out Marc Jacobs I agree with Tama this should be the ad

  • noetic owl says:

    I love his music (the one thing I share with my teen daughter 🙂 ) but have my doubts about another celeb-u-scent. However, I am still curious to sniff when it comes out!

  • Well, I’ll be definitely spritzing to test it. If it smells like Adam Levine, I’m having high hopes of falling in love. 😉