ÇaFleureBon Profiles in American Perfumery: William Eadon of William Eadon Perfumes + No 11 is Everywhere Draw

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William Eadon #12 and #11 Photos

It was Editor, Lauryn Beer’s reviews of William Eadon #11 and #12 that caught my attention and upon reading it I immediately called Stamatis Birsimijoglou and Eric Weiser of Twisted Lily Fragrance Boutique and Apothecary for William’s contact information. William Eadonis a multi talented ol artist, photographer and designer (Cynthia Rowley for twenty Years) and a perfumer.   For our 111th CaFleureBon American Perfumer be prepared for one of the most open and unconventional profiles since we began the series in 2011. Number 11s are everywhere.  -Michelyn Camen, Editor in Chief

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William Eadon Artist, Musician, Photographer and Perfumer

 Profile:  I feel blessed to have had a fairly ordinary childhood. Nuclear town, stable supportive parents, siblings, Ohio, basketball team, boy scout, summer jobs, motocross, straight A’s. Somehow, it has taken me around this long to embrace that normalcy.

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William Eadon as a young boy 

I spent the better part of my youth shunning the ordinary. Attracted to every misfit within the radius of that small town, you would be sure to find me thrashing a stairwell in a hot suburban parking lot. It was the late 80’s and every skateboarder at the time was a troubled punk rocker with a penchant for snakes, a love for disorder, and malice for the complacency of society. I fit right in.. LOL. You might find me at the center of any mosh pit and later explaining the next day where the bruises and cuts had come from to my caring and concerned mother. I don’t think she ever understood, but thank you mom for trying. I played guitar, sang and like any other kid in America, thought it was my ultimate calling to become a rock and roll legend, felt terribly shy around girls (they usually made the first move), hung out in the mall, tried drinking and weed, tried being straight edge, got caught shoplifting and never stole again, snuck into abandoned buildings, set things on fire, and never, ever, ever, thought I would be doing any of the things I am doing today. Especially not creating a niche fragrance.

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William Eadon

My salad days of college thrust me into the world of making art. Trust, I don’t know how I found myself doing that either LOL. It was my high school art teacher who had encouraged me to pursue that field convinced that I was a natural artist and nothing but. Sounded good to me since I had absolutely no idea what the fuck I was doing at age 17. And so I painted for 4 years in pursuit of a BFA in painting, armed with few life experiences and nothing much to paint about, I developed technique..

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Maid Cafe

The technique of painting yourself into a corner, all the while not noticing that everything I was doing, even though it didn’t feel like it, was and always is the process of finding oneself. I fell in and out of love, broke hearts, had mine broken, lived through failures and success that in those formative years felt like the world had just dropped out from underneath you.

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Photo by William Eadon for Cynthia Rowley,Spring2013

Floating or falling, one could never tell. One of the beauties that broke my heart was studying fashion design, I had never thought one could do that as a job (this was wayyy before project runway). Since all I knew how to do with painting after 4 years was hold a brush and mix some color, I decided to jump into something even more irrational and became a fashion designer.

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William Eadon False Flags UFO Sightings New York via instagram

I eventually found my way to New York where I have lived for over the last 20 years. Funny thing is, nothing much changes. I’m still the hopeless romantic I was in high school, or college looking for the answers wherever they may be hiding. Or, wherever they aren’t hiding? Whether that might mean pinning a garment to a beautiful creature sent from above or hiding behind a lens, trying desperately to capture the moments that so often slip through our fingers fleetingly disguised as the truths we all want amends with, that might once, just once speak to the truths of our certainties or uncertainties and beg offer some relief to the unanswerable. I’m not sure where I discovered fragrance. Maybe it was Suskind’s Perfume, maybe for want of coloring myself in a hue that I am not, so for a moment, I might play a role of someone better than who I thought I was. Undoubtedly, we find only ourselves there. I think it was Ylang Ylang that I first purchased so many years ago. One single note, led to another, and another. Wearing single notes for weeks, absorbing their purity.

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William Eadon mixing  #11 Perfume

Soon mixing notes, playing with no rhyme or reason, only freedom, no textbooks, no boundaries. At long last I began creating symphonies from ditties. Strangers would stop me on a subway platform or hunt me on a windswept street. “What is it called” they’d say..uhhmmm “11” I’d respond. I had composed the 11 of eleven notes.

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11:11 via  @gauchedamned

At the time I was seeing the numbers 11:11 everywhere, so it only made sense. My first sales and deliveries were made on subway platforms on the way to work, planned with cryptic texts.. “I’ll meet you at the end of the Bedford L platform at 8:30 AM, bring $100, I’ll be the one wearing a Burzum Tshirt”. Scent fascinates me since it eludes like life. The notes of a fragrance change and glimmer like the hands of a clock. An initial blast from an atomizer can say one thing and become a deception in the next few minutes. It is natural and aligned with the natural beauty of all of life and it’s perfect chaos and metamorphosis. It is the mystery that we all want to solve and never will. That’s fine, I’ll relish in the moments that entail the act of solving that mystery. Because that’s “normal”, “ordinary”, right?

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William Eadon's Perfume organ

On American Perfumery: I want people to experience joy, be happy, fulfilled, feel amazing. The natural composition of my Eau De Parfum is very important to me. I am sometimes put off by the abundance of cheaply made synthetic fragrance sold for unethical mark ups with the aid of high priced advertising campaigns, celebrity endorsement, and overly curated vessels. All of that is fun, and I’m not trying to be a hater, but the pricing is unjust and the spirit lost. I feel a desire to educate the consumer on the difference or at least put that out there. It’s sad because most people don’t know the difference. I think most assume that synthetic fragrances are natural. The fact is, not only do natural fragrances support an industry of agriculture, but most of the molecular composition or aromatherapeutic element and spiritual nature is lost to synthetic copies. The authentic Ambergris I put in my fragrances is there in the notes. It is unmistakable. So many commercial fragrances have misused that term “Ambergris” that it has become just a word. I don’t want everything to become “just words”. Making natural fragrance is unique and costly. I set the price of my EDP’s at much lower than I really should since I want it to be accessible. I never got into this for the money, but in all truth, I ain’t givin it away either. LOL I need the bread man. I am just in the beginning of making these 2 fragrances I have launched. I mix the batches myself in my atelier in Brooklyn, I bottle them, box them, and label them by hand. That is just where I am at this point. I am selling to 4 different stores in Brooklyn. Twisted Lily, Fellow Barber, Catland Books, and Mociun. I sell to private clients through my website. It is a small operation and a labor of love. I do it when I’m not working my other jobs.. (the ones that pay my inflated Brooklyn rent) I guess, for me right now that is what it means to be an “Indie American Perfumer”. It is about sharing love. Sharing something I love. It is about being empathetic, compassionate, and true. It is about giving away more samples than you can really afford to. And it is everything but easy. I am sharing parts of who I am with the world. I want that to be true. I dabble in the occult and metaphysics, I’ve included some of that in the formulas. The “11” for attraction and “12” luck.

William's Crystal Corner, A Selby Film

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I’ve written prose to go along with each bottle, to send a message of what these creations really mean to me. I designated the fragrance unisex because I don’t believe that different scent should be assigned to a gender. I love flowers! It’s all true. It’s not part of a “viral” campaign. It’s just me. I guess that is what I want to share. I want to share something unique in the hopes that the scent is beautiful enough to be embraced for what it is and not the bottle it comes in, somehow, in the hope that the wearer can embrace themselves for who they are and celebrate that beautiful, intoxicating, individuality. That’s what turns me on. I feel like I’m shouting now, but don’t worry, that’s just the “Indie American Perfumer Battle Cry”.

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#11 Still Life by Leonard Greco

#11 CALL ME. IF YOU WANT IT, YOU CAN GET IT ALL U GOTTA DO IS CALL. FOR THAT GOOD, WOODSY, WHO DO, HOODOO, YOU DO, MAGNETICALLY AESTHETIC ASCETIC, DRAWN IN, I’M YOURS. AT LEAST FOR A LITTLE, WHILE. TAKETH NOTES. ANISE @TOP, THEN DROP. CALL ME MUSKY, NEW BORNE BABY, DRAPE ME, ON A COUNTERTOP, MY BLOC. CALL ME DANGEROUS, DRESS MAGICK CANDLE, FRANKINCENSE, ANOINT ME. CHARGE GIBBOUS, DEPLOY INTO MIDNIGHT. HAIL GUIDES, SURROUND ME, ON FLEEKING NUMEROLOGY. CONJURE ME, LUCID DREEM DEAPLY. GOOGLING ME, DON’T WANNA BE, OUT HERE, FUCK THE FEAR. IF YOU WANT IT, I GOT IT. ALL U GOTTA DO IS COME

#12: WHAT IF YOU WOKE UP NOW? DON’T DREAM IT, BE IT. FOLLOW UNFOLLOWERS, TAKE MONEY, LIKE LIGHT. POKE FUN AT PAGEANTRY, OUIJA AND CHILL. TORE UP ON INTENTION. RITUALLY RENAISSANCED NEO-SEXUAL AT LARGE. AWAKE NOW AND IT’S THE 4TH DIMENSION. INVOCATION OF OUR MULTIDIMENSION. FORGET VALIDATION, EMITTE LUCEM VERITATEM. SCREENSHOTTING SMOKING CLOVE CIGARETTES. READING TAROT FROM THE RIDER DECK. RIDE, ARRIVE, ALIVE. I’M ONLY SLEEPING. DREAM, DREAMER THE DREAM THIS HEX IWIS CREATING. BEING THE DREAM, BEING LIMA-OSCAR-LIMA, BEING LOVE. BELIEVING YOU ARE ALREADY THERE. AWAKEN.

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The Gift of Imperfection by Dr. Brene Brown

Brené Brown is an American author The Gifts of Imperfection: Let Go of Who You Think You're  Supposed to Be and Embrace Who You Are

Favorite American Artist: I don’t choose favorites. I believe if you look long enough a beauty can be found in anything. Sure, there are things that resonate with me, but that has to do with a place and a time and mindset. The meanings and attraction are arbitrary and I’d be selling myself short by naming a donor. One thing I have been thinking about is the idea of the mind artist, healer, or conventional wisdom teacher. Artists healing with teaching us how to live better, love better, embrace ourselves and others, with compassion, empathy, and unconditional love. Sometimes I am thinking that is the art we need to be paying more attention to. “The art of the self”. The art of “Letting Go”.. Ajahn Brahm, Brene Brown, Alan Watts. To name a few.

WILLIAM EADON, Perfumer and Creator of William Eadon Eau De Parfum– EAU DE PARFUM

 Thanks to William Eadon we have a  reader’s choice draw in the US for  registered reader  description in his own words, for a bottle of

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Photo: Brandon Harmon

11 EAU DE PARFUM . Anise, Honeysuckle, Jasmine, Elemi, Ambergris, Patchouli, Frankincense, Ylang-Ylang, Sandalwood, Cedarwood, Rosewood, Musk, Iso E Super $133.31 50ML

or

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Photo: Brandon Harmon


12 EAU DE PARFUM Neroli, Bergamot, Lemon Rind, Carnation, Orange, Petitgrain, Clove, Lavender, Rosemary, Benzoin, Musk, Ambergris

In additon William is offering THREE sample sets to f American registered readers. 6 winners  total

You can follow William Eadon on Instagram @gauchedamned and follow us @cafleurebon

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The Tarot Card  17 The Star is symbolic of  reconnecting one's soul with the divine. It is  represents that a glimmer of hope will enter your life

To be eligible please leave a comment with what you found fascinating and it is certainly FASCINATING path to perfumery, your choice of fragrance should you win, or if you want one of the THREE sample sets. Since many readers may want the bottle the draw ill go random after the winnders for the sample sets.  Draw closes 9/21/2016

Please like CaFleureBon Profiles in American Perfumery and your entry will count twice.

 We announce the winners on our site and on our Facebook page, so Like Cafleurebon and use our RSS option…or your dream prize will be just spilled perfume

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21 comments

  • I absolutely love William Eadon! Everything about him is fascinating! What an interesting person. I am definitely sharing his crystal film with friends. I, too have dabbled in perfumery. My favorite concoction was for a friend of my daughter. I had her smell several of my oils and made Branna Lee for her. It smelled divine. I wish him luck on his journey. i would love to try the sample set.

  • Lovely review! The most fascinating part was: ” I’ve written prose to go along with each bottle, to send a message of what these creations really mean to me.” wow! It’s great idea!

    I’d love to win a bottle of 11 Eau de Parfum, the notes sound awesome! Thank you for the chance! US.

  • William was unconventional from the beginning. The story of how William started his art hobby reminds me how much a good teacher can inspire you to polish your hidden talent. William is also right the inspiration can be found anywhere. For this draw, my choice will be 11 Eau de Parfum. I am in the US.

  • I enjoyed ready this line, “I designated the fragrance unisex because I don’t believe that different scent should be assigned to a gender.” The prose written for the fragrances was certainly unique. If I am chosen I’d like the bottle of 12. I’m drawn to both the clove and carnation.

  • BostonScentGuy says:

    Really enjoyed reading this profile! He has such a distinctive voice, and I appreciated how the eclectic/strobe-light nature of his voice sounded like it mirrored his professional and person path–here one day, and there next. I love this line: “At long last I began creating symphonies from ditties,” for several reasons. Of course, perfume as music is a metaphor that is classic and wonderful…I particularly love this image of the individual scent components as “ditties” and finished fumes as grand orchestral pieces. If I were to win, I’d love to try them both in the sample set. I’m in the US. Thanks for the draw!

  • Hikmat Sher Afridi says:

    Thanks for the review and article.
    I appreciate his profession as an art, a teacher and a perfumer. These lines are quite impressive, showing clear picture to the customers. “I think most assume that synthetic fragrances are natural. The fact is, not only do natural fragrances support an industry of agriculture, but most of the molecular composition or aroma-therapeutic element and spiritual nature is lost to synthetic copies. The authentic Ambergris I put in my fragrances is there in the notes. It is unmistakable. So many commercial fragrances have misused that term “Ambergris” that it has become just a word.”……….”I don’t choose favorites. I believe if you look long enough a beauty can be found in anything.”
    Thanks for the wonderful generosity of William Eadon. If I been announced as a winner my choice will be # 11 EAU DE PARFUM.
    Participating by giving my relative address residing in NY.

  • William is one of my favorite Virgos. I love both of these perfumes so much; each has such a full, complicated body to experience every time you encounter it. I have testers in my car ready for when I want to indulge.

  • Christopher MacFarland says:

    I’m most intrigued by William’s perspective on his youth, as I shared some of those years with him and consider him a life long friend. The picture of him with the race car captures his spirit perfectly. If chosen, I select #12.

  • Wow….LOVED this write up. What a cool guy, loved everything referenced.
    I would choose 12 if I was deemed worthy. Peace from Chicago.

  • Wow! What an amazing man, I think I would like nothing more than to sit down with him over dinner and just TALK. Do what you love, and the rest will take care of itself. He’s doing it in spades! And how genius is this: “…TORE UP ON INTENTION. RITUALLY RENAISSANCED NEO-SEXUAL AT LARGE. AWAKE NOW AND IT’S THE 4TH DIMENSION. INVOCATION OF OUR MULTIDIMENSION. FORGET VALIDATION,” Amen. In the USA and would LOVE to try the #12. Thanks!

  • Like all these perfumers here, William’s story is an interesting one full of twists and turns. I love that photo of him as a boy with the race car. It looks similar to one my son made in Cub Scouts for a race they did. Anyway, it’s a very cute picture of a certain era. I am crazy wanting to try No. 11. I love the idea of sparkling honeysuckle notes juxtapositioned against woods and frankencense. Sounds wonderful! I am in USA. Thanks for the story and the draw.

  • What I found most fascinating was that he just went for it. I second guess myself all the time so its always inspiring to read about someone just going for it. I would love a bottle of #11, or a sample set to experience both. Im in L.A.

  • What an interesting life story. It is so wonderful to follow one’s life passion. If I won, I’d love the #11. The notes truly grab me. Thanks for the opportunity. I’m in the U.S.

  • Thank you so much for this generous giveaway. I would love one of the sample sets please. I’m in the U.S.. I liked his story of how he pursued art from encouragement from his high school teacher and then painted for four years in college to get a BFA. I would love to try some of these creations.

  • The brand concept, the packaging, the idea, the artwork….I love everything! Thanks to William for the information about Ambergris.
    No.11 sounds like something I might fall in love.
    USA

  • I was at twisted lily and these are great fragrances. O was there yesterday and will be back to buy 11. Thank you for this great post he’s really intriguing. I loved the crystal video and his perfumers battle cry

  • Cool, wow, I resonate to the tune that you vibrate! In the US, for me a sample fest, please and thank you, all the best.

  • What a fascinating person. It is true some people growing up have no idea what path might lead them to what, such as designing a fragrance. Sounds like William was all over the place in his arts. I do enjoy how he sought out a single note then wore it for weeks, then another, and another, then started playing around mixing. I guess we all start somewhere. I wish him success and I’m glad he is enjoying and having fun creating. It’s inspired me to see what I can come up with myself and create a fragrance I have been toying with in my head for sometime. We shall see. #12 I have my sight on you. In the USA. Thank you for such an amazing draw.

  • I love how William described his work and creations. Hope to hear more from him. I’d love to try No. 11 because of the Iso E Super note.

    Thank you for the chance! U.S.

  • William sounds like an incredibly fascinating guy! Both fragrances sound gorgeous but I’m most drawn to 12 EAU DE PARFUM because it sounds earthy and fresh. I love bergamot and lavender notes.

    I live in the U.S.