Mr. Chong’s Opus: An Interview With Christopher Chong, Creative Director of Amouage + The Library Collection (Opus I-IV) Draw

 

 

I have read at least four interviews with Christopher Chong, (whose name has become synonymous with Amouage) in as many years. Most of the interviews I read seemed rather redundant, (which considering the low Western profile of Amouage's owner, the Royal Family of Oman, is understandable). If you are reading this, you might think Amouage is  just a perfume company. Perhaps, you will be surprised to learn that in the Middle East, Amouage is a status brand and is known for its extensive line of luxury products as well.  You might,like I did, draw a correlation between Christopher Chong to Tom Ford (I never interviewed Mr. Ford but I believe he is as hands with his eponymous brand as Christopher Chong is with Amouage). 

Perhaps there  aren't  any earth shattering revelations here, as some of my questions were not answered by Christopher (due to confidentiality reasons associated with his position). Yet there is much I am delighted with that  which illustrates a more personal side of his life. Christopher and I have one thing in common besides a love of fine fragrance; we were both born in the Chinese “Year of the Rooster”. Rooster people are very observant, most of the time they are very accurate and precise with their observations. Roosters have a very keen "sixth-sense. And we dress well!

 

1983, Gold, 1988 Gold Cristal (discontinued), 1989  Hand Polished Crystal (discontinued), 1993, Gold Cologne (discontinued),1996  Silver Cristal (discontinued), 1997 Salalah  (discontinued), 1998  Silver Cologne, 2001 Dia, 2003 Ciel, Eau d'Amouage  (discontinued), 2004 Esprit d'Amouage  (discontinued), 2005 Arcus  (discontinued), 2006 Cirrus  (discontinued), 2007 Reflection (This is when Christopher Chong joined Amouage;he named and created the marketing campaign for Reflection)

 

    
 

Christopher Chong’s collaborations: Jubilation 2007, Lyric, Homage (attar), Ubar (reworked) 2008Epic,Tribute (attar) 2009, The Library Collection (Opus I to IV), Memoir 2010 and The Library Collection – Opus V 2011

 

 

Welcome, Christopher.  Please tell us where you were born, allow us a  glimpse into your  personal life

CC: My career is best described as unconventional, more like a quilt with various diverse pieces sewn together in unexpected ways. I was brought up in the Lower East Side of Manhattan as an immigrant from Hong Kong.

After I completed by degree at New York, I moved to London to start my post-graduate studies at the University of London. During that period, I began my multi-disciplined transition by undertaking a number of courses at London College of Fashion and also began my training as an operatic Lyric Baritone.

 

Wassily Wassilyevich Kandinsky, Composition #7

 

Why did you pursue a perfumed path?

CC: I could not fulfill my responsibilities at Amouage without my checkered past, especially music. For me, perfume is about articulating the different colors of emotions and personal history. It is all about the present reconciling with the past. Perfumes are more than beautiful scents.  It is a philosophy defining who we are and how we want to represent ourselves. I sang the notes in the past.  Now, I tell stories with fragrances.

You’re most vivid childhood memory of Hong Kong?

CC:  Street markets

 

British Singer Beth Ditto

 

Three words on London

CC: Wit, quirkiness and eccentricity

There are very few Asians in “fragrance”, how did you break in to an industry that is mostly white, male and French?

CC:  I believe that tradition is changing, especially with the young generation of perfumers.  I have started to collaborate with perfumers who are not white, male and some are not even French. The industry has to change its tradition in order to make progress. It’s all about inter-cultural exchanges and understanding these days. Most perfume manufacturers have set up offices in China.  I believe very soon we will see a new breed of perfumers and perfume executives coming from China. 

 

 Jason Wu, Vera Wang, Philip Lim

It’s the same with fashion.  When I was living in New York, it is very difficult for a Chinese-American to start his own label.  Look at what’s happening now in the New York fashion scene. The New York Times has anointed the new fashion generation as “the Asian mafia”.

I have never planned to enter the perfume industry and I didn’t even know that such jobs existed. It happened by chance that I was talking to the CEO of Amouage four years ago about operatic music and he was interested in hiring someone from an unconventional background.  He felt it would be interesting and good for Amouage to hire a creative director who was not restricted with traditional perfume training and experience. 

When did you begin your role as Creative Director of Amouage?

CC: I started about four years ago with Reflection, which was our transitional period to the rebranded image that we have today.  Perfumes I have collaborated and directed include Jubilation, Lyric, Epic, Memoir, Homage, Tribute, re-worked Ubar, The Library Collection plus nine different fragrances for our Home Collection.

Where did the name Amouage originate?

CC:  It means waves of emotions from the Arab word amwaj.

 

Inspiration behind the Library Collection?

CC:  I want a collection that gives me the freedom to explore.  With the main collection, there is a signature Amouage accord. In the 'Library', I want it to be a collection that is inspired by the art of living with the freedom to develop and to challenge knowledge.

 

 

There are many that create a cult following around ‘les nez’. In my interview with Maurice Roucel, he was very passionate about the involvement and quality of the brief and the role the creative director must play.  Your thoughts?

CC:  Let’s hope that it is not just a cult and it is here to stay.  Perfumers have been sidelined for many years for their work.  It has been so boring to see the supermodels as the brand ambassadors for so many fragrances.  I love with what’s happening now.  It’s about time we see intelligence and the creators behind the fragrances.

The creative director is a role that has not been widely recognized and understood by the public.  He/She is the one who starts and manages the process of a new fragrance from beginning to the final product on the shelf. He/she comes up with the design of the fragrance, selects the perfumers, works with the perfumers on selection of ingredients and composing accords, and tells the perfumers that he/she wants it to smell like this.  In addition, the creative director designs and manages the promotion campaign, and all aspects of the bottle and packaging.  I can go on forever listing the responsibilities of the creative director.  Some, like me, even take on an executive role of heading Public Relations, Marketing and being the brand’s spokesperson.

 

 

You have worked with Bertrand Duchaufour and previously, Amouage hired Jean-Claude Ellena (to name just two ). Why were these renowned perfumers chosen for the respective Amouage fragrances?

CC:  I think the best way to answer this question is to clarify how we select perfumers.  We never select a perfumer based on his/her prestige or name.  It is all based on how the first submissions match the brief. This initial step is done without knowing who the perfumers are.  I am not influenced by a well-known name. Apprentice or Master, it makes no difference. 

I recently spoke with a 'passionate perfumista' friend who was comparing Jubilation XXV for Women to Aedes for Aedes because it was created by M. Duchaufour.  Is there a correlation?

CC:  I can’t judge because I haven’t smelled the Aedes for Aedes.  I do my best not to smell other fragrances because I don’t want to be influenced.  One explanation is that everyone uses similar ingredients and accords. If it’s coming from the same perfumer your friend could smell M. Duchaufour’s signature accord which is apparent in all his work and makes him stand apart. 

What is the ‘signature’ of Amouage that evokes the brand, no matter who the nose is?

CC:  The signature is rich and elegant incense and woody accord with the best available IFRA approved natural ingredients.

 

Kindle or paperbook?

CC: Neither. IBook on Ipad.

Last song you downloaded?

CC: Bang Bang (My Baby Shot Me Down) by Nancy Sinatra

 

Favorite artist?

CC: One of my all-time favorite artists who combined athleticism with artistry and took it to whole new level is Michelle Kwan.  I admire her artistry, mental power, integrity and intelligence

Coffee or tea?

CC:  Both. I drink a lot of coffee when working with formulations. It is always green tea when I am doing interviews with the media.

 

What is your creative process; let’s use Memoir Woman and Memoir Man as examples…

CC:  My creative process is very personal.  It begins with a feeling and then this feeling is elaborated into a story.  I am inspired by everything around me.  Finally, I articulate this feeling and story with examples of music or films in order to evoke the moods. With all my creations, it is a tale of travel.  This could be a geographical travel or an emotional one.  In Memoir, I drew inspiration from my academic background in which I have spent many years studying literature, cultural thoughts, psychoanalysis and philosophy.  With all my work, I impart an aspect of myself into the fragrances as my way of breathing life into them.

Which fragrance from Amouage was the most challenging  to bring to market and why?

CC:  Memoir Woman was the most challenging because I wanted to develop a fragrance that a man would want to wear. The process started with creating a man’s and a woman’s and then combining the two.There were too many tensions in balancing the accords. This is where I thrive to beautify the flaws, rather than to eradicate or to hide them.

If you can choose just one aspect of the Middle Eastern culture that fascinates you personally what is it?

CC: They make me feel very welcome, especially the Middle East media.

Favorite vacation spot?

CC:  I wish I have the time to think about that.  I haven’t been on vacation since I “married” Amouage.  My dream is to explore Japan – the entire country.

What defines a great fragrance?

CC:  It has to be wearable. There’s no point to have a fragrance that is so ground breaking and artistic that it alienates the customers.  Also, a great fragrance should be able to relate to the wearer with a story

 

Have you ever attempted to create a perfume and if so, what was the result?

CC:  Well, I have done so since Jubilation. I hope my contributions of setting up the moods/stories, selecting ingredients and re-working the balance and formulation would consider me as co-creator. Just as in fashion, who is the real creator – the creative director, pattern maker, draper, or head seamstress?  It is a collaboration and team work. I don’t give myself credit for it because perfume creation is just one aspect of my job. I also oversee all subsidiary collections – home fragrances, bath and body products, and small leather goods.

Which Chinese sign are you?

CC:  Rooster

Me too… I am a Fire Rooster and you?

CCWell you told me an Earth Rooster, and the description you gave me was pretty much spot on

When you are in NYC next where we shall dine?

CC:  I heard The Lion is wonderful or having a hotdog at the steps of the Metropolitan Museum.

A hot dog is fine. But first I would love to see Stieglitz, Steichen, and Strand Exhibition which is concluding April 10, 2011. In closing, what is next for Amouage?

CC:  We are thinking of a standalone store in New York City one day. And Opus V!!!

 

Editor's Note: February 3, 2011 is Chinese New Year and the 2011 is the Year of the Rabbit.  According to the astrologers, in 2011 Earth roosters like Christopher will be the luckiest in professional field, full of enthusiasm, energy and transform the most ambitious projects into reality.

Michelyn Camen, Editor-In Chief

 

Please enter a comment about something new you learnd about Christopher Chong, the Amouage perfume you own and love (under Christopher's collaboration) and/ or your own Chinese Zodiac sign. Three winners will be eligible for the Opus Discovery Kit I-IV (#V is not available until Spring). Draw ends February 4, 2011.  Draw sponsored by www.amouage.com

Extra credit if anyone knows  which 'art/s'  inspired by title..

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65 comments

  • I love that the Opus Collection seems to be a little on the lighter side, easier to wear for me and i know i already love Opus III…………enter me pleaseeeeeeeeeeeeeeeeeeeeeeee.

  • Still unable to try those Opuses – Russia is just wrong country for that.
    As for my preciousssss Amouage – there`re two that I loooove!
    Vintage Silver Cologne for men and modern Jubilation XXV.

  • What a wonderful interview! I never knew the meaning of the word Amouage befiore, but it's perfect!
    Re: Your title, is an homage(see what I did there?) to cinema, in particular a certain film about music.
    My favorite Amouage is Ubar, although Gold is very close to my heart as well. Ubar is so exotic and singular, there is nothing else like it.

  • It was interesting to learn that Mr. Chong is a native New Yorker.
    And I was born in the year of the Goat. Apparently, we get along well with Rabbits!

  • Interesting interview.  I didn't know enough about Mr. Chong prior to this.
    My favorite Amouage is Epic Man…. I'm saving up! I'd like to explore the women's fragrances more, having very little experience with them, other than Ubar and Memoir Woman, which I really love a lot, too!
    A film about a music teacher…. so…. the art is either film or music?
    I'm the year of the Earth Pig…

  • I didn't know much about Amouage or CC to begin with, but I didn't realize Amouage came from an Arabic word. I own a split of Lyric, but no bottles yet! My first may be Ubar, though I haven't tried a lot of Amouage scents.

  • Flora and Furrier BING BING BING!!!! Mr. Holland's Opus starring Richard Dreyfuss as a frustrated,   music teacher who lived for music & his pupils ( but neglected the feelings & ‘music heard’ by his deaf son)  after an entire lifetime of trying to compose, upon retirement,he finally he creates a masterpiece, his opus.  Did anyone else wonder&nbsp since Christopher Chong was/is a ‘lyric’ baritone, if Amouage Lyric was inspired by this aspect of Mr.Chong’s background

  • A New Yorker from the lower East Side, AND an operatic singer? How cool is CC? I thoroughly enjoyed this article Michelyn! I love Amouage…Lyric Woman, Jubilation XXV, Epic Woman, and have only samples a few of the Opus. Would love a chance to win, again? TY.

  • taffynfontana says:

    I have yet to experience Amouage it sound luxurious and a must try. I love that Christopher Chong  is breaking through the perfume world because variety is the spice of life. 

  • I love Jubilation XXV, it's my husband's but I consider it as mine also 😉
    I read about CC's musical background before, didn't know he was/is a singer himself, though.

  • Very nice interview, M!
    I am very surprised that Chong says he doesn't really smell fragrances by other brands. That's very interesting.
    I have a very special place in my heart for Jubilation XXV, though I love several of the Amouage scents overseen by Chong. I've only tried one Opus; I'd love to try the rest. Oh, and I'm a monkey.

  • I am a monkey and it was interesting to learn that Chong is a rooster. I've yet to try Amouage so am super excited that there is this draw. Thank you for the interesting interview. 

  • Did you know those who born in the year of the Rooster usually have exquisite taste and nose, and I one of them – I am an earth Rooster. That's why I always want to smell like Amouage…my favourite is Homage.

  • Interesting interview, thank you Michelyn.
    Almost everything you told us was new for me. Interesting fact – Mr. Chong prefers iPad (which he wouldn't be able to use to post a comment for this post – the note field doesn't get focus and, correspondently, the onscreen keyboard – or at least I was never able to get it there).
    I own splits of Ubar and Epic and plan on getting at least couple more: Amouage grows on me as I keep trying and wearing different perfumes.

  • Mr. Holland's Opus. I really enjoyed learning more about Mr. Chong- Amouage has become one of my favorite houses since he became creative director. Epic and Lyric for Women are…just incredible.  I'd love to try the library set. Thanks!

  • I didn`t had this idea of how Chong had such a major role at Amouage. And he`s doing a great job, i`d say. On your interwiew, he says that he did Memoir Woman starting with the idea of a woman`s fragrance that a man would like to wear. Well, this man loves Memoir Woman instead of the man`s version. The Woman`s one is so complex and sensual, i always receive compliments when i wear it. My favorite is still Jubilation XXV. It makes me feel rich everytime i wear it!

  • Congratulations on the interview!
    Many interesting things to comment. I loved the way perfumers are chosen to create a new Amouage fragrance. They don't pay attention to the name of the person behind the perfume. Maybe are they anonymous works? This way they can choose the perfume of an apprentice, and I think this is a great way of giving everybody equal opportunities.
    I have never tried any Amouage. I wish I could find them in Spain!

    My Chinese sign is Monkey, but I don't identify myself with the characteristics of that sign. However, I feel completely identified with my astral sign: Cancer.
    Please, enter me in the draw 🙂

  • so far i've just tried jubilation xxv.
    i fell in love on the first sniff
    my chinese sign is metal Goat (and it's kinda match my personality)

  • I think Amouage wouldn't have grown so much in later years if it hadn't been for Mr Chong's approach.
    He seems a very talented and determinate and has insufflated fresh air to Amouage.

  • Wonderful interview, as usual, Michelyn. I am very lucky to have discovered Amouage by a passionate saleswoman who has now become a good friend, and with whom I worked at the Galeries Lafayette Haussmann. I tried all the Opus, and my favorite is n°4, the spicy one !

  • I'm a huge lover of Lyric! and it was interesting to know that his creative process includes a story…

  • Its interesting how we all can find commonalities  through perfume… truly an emotional language that connects us all ..My favorite  discovery was the translation  of the word AMOUAGE waves of emotions , how appropriate

  • The vibrations f the Earth, fusion of cultures is what I love about Amouage. Thanks to your interview with Mr.Chong, Sergey, I know what cultural fusion stands behind Epic, my favorite from the recently launched perfumes. For me Epic has a unique balance of energy of spices and serenity of powdery and flowery notes. When I come to such balanced, conceptual dao perfume I feel my life pace’s going down. It’s so good, tranquil :).

  •  I was not familiar with Christopher Chong and it's so interesting to learn how he became involved with fragrance.  I don't own any full bottles of Amouage but have sampled many – my favorite being Jubilation XXV among them.  I'm a Monkey and a Leo – so I suppose that makes me a Fire Monkey?  Thanks for the opportunity to win this sample set.

  • Rustic Dove… Actually the year you are born makes you a monkey but the specific year aka 1967 etc determines your element. Jubilation XXV seems to be a favorite…created to celebrate 25 years of AMOUAGE

  • I love reading these interviews!  Thanks so much for your incredible blog.  I think I want to be a creative director.  🙂  Sounds like such a fun job!  Mr. Chong's comment, "It’s about time we see intelligence and the creators behind the fragrances."  Yes!!!!  I love this trend.  I also think it's time CC had a vacation.  Christopher, I give you permission.  Go to Japan, and share your experience with us through Amouage.  Love it.

  • "It has been so boring to see the supermodels as the brand ambassadors for so many fragrances.  I love with what’s happening now.  It’s about time we see intelligence and the creators behind the fragrances."
    Love that quote!!!!!!
    Another great interview, Michelyn. Enjoyed learning more about CC.

  • I loved learning that the name Amouage means "waves of emotion." How very beautiful! The one Amouage I own is Lyric Woman, a precious decant. I haven't explored the whole line yet, but would absolutely love to.

  • I don't own any Amouage scents yet but I am head over heels in love with Ubar (I will own a bottle one day!!). Who knew a scent could smell so rich and glamorous?
    Christopher certainly is an interesting character, I follow him on Twitter!

  • Lovely Interview, Loved the fact that a fond memory was Street Markets… I also love the meaning of the name Waves of Emotion.. Perfect description Memoir Woman sounds awesome. I am a monkey.

  • didn't know the meaning of the word "amouage" either.
    and i must say, the fact that fragrance creators are being named is entirely due to online fragrance communities (such as this), i have no doubt at all.
    as for art/s: seems like music to me.
    you know?
    e.g. beethoven sonata for piano and cello op. 69 (happens to be one of my favorite cello pieces.)

    cheers.
     

  • Everything in the article was new, it was the first I'd read about him, he seems delightful! I'm a Rat, if I remember correctly,

  • What a great interview, Michelyn. Thank you!

    I think my favorite quote is:
    What defines a great fragrance?
    CC:  It has to be wearable. There’s no point to have a fragrance that is so ground breaking and artistic that it alienates the customers.  Also, a great fragrance should be able to relate to the wearer with a story
    Seems to be something to keep in mind when developing scents and attempting to innovate.

    As a new, aspiring perfumista I haven't had a chance to try Amouage. The line was already on my to-try list, but bumped up after this article.

    *jen
    PS: didn't even see that there was a contest until I was posting my response. I'd love to enter; I learned the meaning of the brand's name. How beautiful!

  • Michelle Hunt says:

    Is the title inspired by "Mr. Holland's Opus?"
    I enjoyed reading abut Christopher Chong's musical background….perfumery is not just science and I love to know about the artistic background of people in the industry.
    I would love to be entered in the draw!

  • Wonderful interview, Michelyn, and pictures (love the Kandinsky!). I have only sampled a few Amouages, so I would love to win that set! My favorites, so far, are Lyric Woman and Jubilation XXV. I'm a Wood Horse.

  • Excellent interview that provides great insight into what's going on with Amouage. Please enter me in the drawing.

  • mohamed reda says:

    "A perfume should be wearable "
    this is the best eye opener  for me about niche perfumes and trends in the industry.

    my sign is fire snake and i like that allot 🙂

  • Amouage 25 for Women is my ultimate Holy Grail perfume. There is nothing better even though it is not the only Amouage I own: I am a proud owner of Dia (swoontastic), Ubar (sultryscious), Gold (luuuuv)as well. And I am a Rabbit according to the Chinese calendar. The new year is supposed to be that of a Rabbit so please enter me and let me win. Yes!

  • Oh and I forgot to add that I think that Mr. Chong has already started exploring Japan through his creations: I am a big fan of Japanese culture and aesthetics and Memoir Man and Woman do envelop you in a Japanesque mood..

  • I believe that I read that memoir might have been an exploration of yin/yang and somewhere else that woman was inspired by Turandot..but without his answer I trust nothing i read 🙂

  • I only know Jubilation XXV from Amouage, I'd love to try the new Opus Discovery Set. Oh and I'm a Rat (doesn't sound that good, but that is my sign)

  • JubilationXXV! I love it and it is the only one I have tried yet (oops I have gold too). I am sure, many more Amouage loves to come.. I was intrigued by the idea that perfume has to be wearable–I agree! wear it and enjoy it for hours to come, other wise- it should be in a museum.  The name is fantastic and very appropriate.  I am a dragon.

  • I just loved this interview…so personal and informative!  I was struck by his all encompassing role as the creative director, from start to finish. I am a huge fan of Amouage fragrances and especially love Lyric and Homage. And like you and Christopher Chong, I am also a Rooster. 

  • Franky the thing I have learned most about Christopher Chong is how open he is in replying the questions, his intimate love for art that is not stopped in perfumes but as a whole, where music , cinema make the art conception in the shape or a perfume. 
     
    I love the name Amouage, I learned it when I was in the M.East. 
     
    Sadly I don't own now any Amouage perfume and my chinese sign is Tiger.

  • Very interesting interview.  I knew, nothing, of Mr. Chong, before now.  Amouage has been very popular in our house, since my husband & myself, bought ourselves the Gold, in the late '80's.  We have since gained many favorites from this line.  The Opus collection would be a treat. 
    Oh, and I'm a Monkey…today is my birthday

  • Christopher Chong says:

    Thank you all for your support.  And I wish everyone a Happy Chinese New Year!!! Good health to al!!!
    Best wishes
    Christopher

  • My favorite is Memoir Woman. It is classic and modern, feminine and sensuous. I feel fabulous when I wear it. 
    Very interesting story behind this fragrance as well. I would have never guessed  that. 

  • I lvoe this article! Such great rading and so many fascinating answers. I had no idea he immigrating here from Hong Kong! Cool!  I love the definition of Amouge…so romantic. I have always had memories and emotins evoked when I wear perfumes. I also really like how he choses his perfumers..a blind test without identities…that's brilliant!

  • I did not know a lot about Amouage, so almost everything I read was new to me!
    I only tried Gold and Memoir Woman, so I would love to try the Opus Collection.  I love the library concept behind it.

  • I love finding out when others are both tea AND coffee lovers. Way too many people miss out by thinking they have to commit to just one warm beverage of choice. Although I do recommend forging into the world of black tea and leaving that watery green stuff behind. 🙂

  • New and intriguing about Christopher Chong: that he trained as an operatic lyric baritone, that he doesn't smell perfumes from other houses, and that Michelle Kwan is one of his favourite artists. Most fun fact: his download of Bang Bang (My Baby Shot Me Down).
    I'm interested in his reflection that we will see new perfumers come out of China. I think that will be a fascinating influence in the world of perfume. My sign is Water Snake which is compatible with Rooster. A good chance I would really appreciate the Opus scents brought to us with the high standards of the Earth Rooster.
    Thanks for the interesting interview and the draw opportunity.

  • Another wonderful interview, Michelyn!  My favorite Amouage is the spicy dark rose Lyric Woman, which I own and wear often. I also love Epic Woman, which seems to be a continuation of the same narrative thread as Lyric, but  even darker and deeper.   I love Christopher Chong's concept of a library of scents. That is pretty much how I see my own collection.

  • thanks kathyrn.i speculate that lyric was inspired by his background as a lyric baritone and as any voracious reader…i love the libray concept. OPUS III is my favorite scent on my skin of all the amouages. Christopher left a comment, thanking all the readers, a gracious man

  • Thank you for the wonderful interview. I think Amouage has only gotten better since Christopher has been on board. Their overall vision and trajectory are much clearer and more cohesive.
    My favorite Amouage scents are the two by Karine Vinchon – Memoir Man and Opus III, and also, my signature scent, Reflection Man by Lucas Sieuzac (who also did Jubilation 25 for women). Thank you to the perfumers and Christopher for making these wonderful scents available to us.

  • Cool 🙂
    I didn't know about the origin of Amouage name. I have to admit that I love the brand more and more. Every new perfume is a surprise, and a positive one.
    Very interesting interview. Thanks!

  • I've got mine Opus Library discovery kit today and I'm very excited and can hardly wait to try them all. Last year I tested only Opus III and liked it very much. Now I get a chance to enjoy all four of them.
    Thank you for that opportunity!

  • I am in thrall to Mr Chong for the beauties that are Jubilation 25, Epic and Tribute Attar. Three of my all-time favorite loves!!!

  • Why is Amouage sold in Walmart? ! I travel to Oman frequently and always make sure I purchase at least 2-3 bottles each time! I have quite a selection of Amouage! I also pride myself in gifting it to friends and family and brag about its reputation, exclusivity and cost It is quite discouraging to know that it is sold for a quarter of the price at Walmart!